HEALTHY FOOD CHAT WITH JULIE FEICKERT
With the summer season coming to an end and back-to-school on the horizon, It’s A Glam Thing had the honor to recently chat with Julie Feickert, the founder of Cultures For Health (culturesforhealth.com), one of the most popular Internet websites that offer healthy food alternatives and “make it yourself” starter kits that anyone can use!
How did you come up with the Cultures For Health products?
Six years ago as a first time mom, I took a class focused on eating a diet comprised of real food and living a more sustainable lifestyle. I was immediately hooked and went about revamping our diet to remove processed foods and focus instead on eating real food with known ingredients, much of which I made myself. As part of that change we started incorporating cultured and fermented foods like yogurt and sauerkraut into our diet. I quickly realized that there was a need for a website that combined high quality starter cultures for making foods like yogurt, kefir, and kombucha with high quality information and recipes. Five years later with a staff of 20 we have realized that goal.
Is it hard running a successful company and being a mother at the same time?
Yes, it’s worth it but some days are really tough. With three young children, it’s a constant balancing act and a fast growing business presents additional hurdles as it is more difficult to predict work load from day to day. I am blessed to have a wonderful partner and we simply do our best each day to achieve some sort of balance.
Do your kids love/use your products? Which are their favorites if so?
They do! I don’t think most people realize how kid friendly cultured foods can be particularly when you make your own and can adjust the flavorings to appeal to your own children. Right now my kids are hooked on kombucha, pickles, cultured applesauce, coconut kefir smoothies, and water kefir (a dairy-free version of kefir).
What celebrities have been fans?
We recently had an opportunity to set up Valery Ortiz, Steve Glickman (pictured below), Tricia Helfer and R.J. Mitte with kits to start making their own kombucha, and we are always getting special requests from various on-air personalities on a daily basis.
Any new “do-it-yourself” products on the horizon?
We are in the process of launching a full line of cheese making kits. Next up is a hard cheese kit for making cheddar, manchego, feta, and more. Early next year we will be offering a series of eCourses and webinars to complement our extensive line of comprehensive eBooks.
Where do you see yourself and your company in five years?
In five years I hope to be continuing to expand our product offerings on our website as well as the number of places customers can purchase our products. Right now in addition to our website, our products are available through 300+ health food stores and health care practitioners in the US, Canada, and around the world. We hope to greatly expand that number over the next few years.
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